Alodia Cecilia for PFW 2010

Budding fashion and accessory designer Alodia Cecilia Sales has been in the industry since 2002, starting with a dressmaking course at Ricky Reyes Learning Institute. Her artistic skills and cultured taste paved way for her to be part of this year's watch-out list.

Alodia has a very unique mindset- merging a maximalist's mind into a minimalist's vision. She creates practical clothing with a heavy touch of "coulture": a mashup of influences from East to West, with details that describe intricate culture and craft.

Catch Alodia's latest collection this October 30 at the Philippine Fashion Week Premier B Collection! Want to score invites? Watch out for my next post!